Tuesday, 12 June 2012

MBA Sweden study visit 2012

Royal Holloway MBA International Study Visit to Stockholm University Business School

Detailed photo itinerary is contained below:

In Pictures

In News

On Twitter -

 ‬The following copy and images are provided thanks to Dr Sigrun M Wagner.
This year’s MBA cohort (2011-2012) went on a study trip to Stockholm, the capital of Sweden, after the end of their exam period and before their final group assignment (life consultancy case with Conti) and dissertation. They were accompanied by alumni relations officer Fiona Redding as organiser and teaching fellow Dr Sigrun Wagner from the academic staff.
The visit included three company visits, two guest lectures at Stockholm University Business School (SUBS), a boat trip on Stockholm’s canals, some free time and organised dinners including the final dinner with students and staff from SUBS’ executive MBAs. The following offers an insight to the trip with the help of pictures.
We had a cold start at the RHUL bus stop on Monday morning, waiting for the bus to Heathrow.

In Stockholm we arrived into beautiful sunshine – a yellow bus was waiting for us to take us to our hotel, Mornington hotel in Nybrogatan.

The rest of the afternoon was free, which most people used to venture out into the city for a cup of coffee. Lots of pictures were taken throughout the week:


The first night involved dinner near the hotel, which provided a chance to get to know each other better. The group also met the local counterpart from Stockholm University Business School, Isabel Dahlin, education and market coordinator.

The first company visit the following morning was to Swedish Orphan Biovitirum (SOBI) at Karolinska Institute’s Science Park. SOBI is a pharmaceutical company that specialises in orphan drugs for rare diseases. After getting an introduction to the company and the regulatory process for new drugs, the group was taken on a tour through the labs to see the actual processes with a chance to ask further questions.

In the afternoon, the whole group went for a boat trip in beautiful sunshine –Stockholm welcomed the group with an early arrival of summer! Stockholm is also called the Venice of the North and the boat trip provided a good opportunity to see this beautiful city from the water.

The first full day in Stockholm concluded with dinner at Myntkrogen, the restaurant in the Royal Coin Cabinet, opposite the Royal Palace.

The next day started with an all-morning visit to Swedbank, a leading bank in Sweden and the Baltic countries. The presentations and discussions centred around sustainability, banking models and the impact of the financial crisis. They provided stimulating and inspiring ideas not only for the students.

Our super organisers, Isabel and Fiona, during our visit to Swedbank:

After lunch, the group was taken to Stockholm University Business School for our first lecture, which was on critical and institutional perspectives on fashion blogging from a marketing researcher. 

There were no scheduled activities for the evening so students and staff went their own ways for dinner and entertainment (so I hear!).
In the second lecture on the trip, marketing guru Evert Gummesson provided interesting and challenging material on relationship marketing. He delivered a fascinating lecture that engaged everyone.

The buildings of the business and economics faculty at Stockholm University used to be veterinary clinics – outside the surgical clinic:

Most of the group outside Stockholm University’ School of Business after lunch and a walk around the waterside campus:

Awaiting the final company visit at Scan AB – a big player in the meat industry. A leading strategist and an HR professional talked us through the company and were very open to suggestions of the students with regard to international strategy and challenges facing the company.

The company visit at Scan AB concluded with sampling their delicious meat products:

For the final dinner at Hagaforum, the group was joined by staff and students of the Executive MBA at SUBS and provided a fitting ending to a great trip:

After a final morning with some free time to sleep or go sightseeing, the group headed back to the UK and here we are, happy and exhausted upon return to RHUL:

Overall, this was a successful visit which was very well organised and enjoyable.
For more pictures see the School of Management’s facebook page (https://www.facebook.com/media/set/?set=a.444129535616828.111127.201254953237622&type=1) and the twitter feed of academic Sigrun Wagner www.twitter.com/smwagner_RHUL (hashtag #RHULMBA2012)